The new site serves as a central hub where advisers, firms and supporters can connect with everything we do - from exploring our programmes to staying up to date with industry news. We're also planning to launch a podcast through the platform, giving a voice to those whose careers and businesses have been shaped by the Foundation, alongside wider insights from across financial services.

The launch comes at a period of real momentum for us. We remain the only independent, not-for-profit body focused entirely on practically supporting the financial services sector. The backing we're receiving from across the industry is what makes it all possible.

Since being founded during the Covid-19 pandemic in 2021, we've made a quiet but consistent difference. Our 'New Talent' and 'Adviser Incubator' programmes have helped 163 people begin careers in financial advice, .13 of whom have completed their Diploma qualifications, and we've supported over 150 firms as they've started up or begun to scale.

The new website reflects where we are today and signals where we're heading. Whether you're considering a career in financial advice, a firm looking for support, or an industry professional who shares our vision, we'd love for you to get involved.

Read the full article on Financial Planning Today.

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